seo copywriting

Why is Search Engine Optimisation (SEO) copywriting so important?

You only have seconds to capture a visitor’s attention, and you need copy which is enriched with the right wording, correct use of grammar and optimised for SEO to get the best results. 

SEO copywriting plays a major role in determining how your website will be ranked by search engines, and how you will be perceived by your customer.  Copywriting is important, and specialist skills are needed to make your website content work for you on the web – if your content is not structured, written or presented correctly to search engines, you will not get a good page ranking. 

SEO copywriting for websites requires effective descriptive copy for two completely different audiences:

SEO copywriting for websites requires effective descriptive copy for two completely different audiences:

1. The WEB SURFER 
Your prospective customer, who searches, views, bookmarks and purchases products or
    services online.

2. The SEARCH ENGINE. 
For site visibility the copy must also engage a second audience namely Web Search
    Engines that are scanning your website for precise keywords, terms and phrases. We work with you to clearly
    define what keywords will best capture your services and product.

  
At Marketing Solutions Ink, our specialist team of copywriters will deliver compelling, interesting, and persuasive content to assist with getting your online business ranked highly by search engines.  SEO copywriting plays a major role in driving your online business and getting customers to your site using the fastest possible route - with a number 1 page ranking! 

Our SEO Copywriting team are licensed with specialist skills and methodologies geared to achieve results and maximise your return on investment.

We ensure that your overall page message is unique, informative and relevant to your brand and company so you can connect with your online visitor, and increase your sales revenue.

Our specialised SEO copywriting team will deliver targeted search engine top tier rankings and effective web search engine visibility.  We’ll help you get your visitors to take immediate action and interact with you and your site.